Interview Russ Hughes Interview Russ Hughes

From the Machine Room to the GRAMMYS: Andrew Law on Mixing DUCKWRTH in Dolby Atmos

Andrew Law is a Los Angeles-based mix engineer working across stereo and Dolby Atmos, with a background spanning sound design, immersive storytelling and re-recording mixing.

His immersive mix of DUCKWRTH's All American F**k Boy earned a nomination for Best Immersive Audio Album at the 2026 Grammy Awards. He came up through post-production, calibrating Atmos stages at a Hollywood mix house before moving into music.

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Nathaniel Reichman Nathaniel Reichman

Immersive Machines Demos Eclipsa Audio Authoring at AES New York Event

A release party for Immersive Master Pro 1.5, and a case for YouTube as immersive audio’s biggest untapped market

On October 9, Immersive Machines and the AES New York Section hosted an event featuring Eclipsa Audio authoring in Immersive Master Pro 1.5. Listening demos included:

•Eclipsa Audio streaming live from YouTube on Samsung’s top soundbar

•Eclipsa Binaural on Grado Labs’ famous headphones

The Immersive Machines engineering team and Google’s Eclipsa Audio team were on hand to answer questions.

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Nathaniel Reichman Nathaniel Reichman

Immersive Master Pro 1.5 with Eclipsa Audio™

Immersive Master Pro 1.5

  • Eclipsa Audio™ Authoring

  • Video & Image MP4 Mux

  • Immersive Master Pro Visualizer

Today we’re releasing Immersive Master Pro 1.5 with native IAMF and Eclipsa Audio authoring. You can now encode immersive WAV files as IAMF (.iamf) or Eclipsa Audio MP4 (.mp4), upload them directly to YouTube, and share immersive mixes with clients and audiences in minutes. No gatekeepers and no subscriptions needed.

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Nathaniel Reichman Nathaniel Reichman

How to listen to Eclipsa Audio on YouTube

Here at Immersive Machines, we’re pretty excited about listening to Eclipsa Audio on YouTube. Support for the format is being gradually phased-in to Chrome on Windows and macOS. As of summer ’26, here’s the professional’s guide to playing 7.1.4 mixes on YouTube in the immersive studio.

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Nathaniel Reichman Nathaniel Reichman

Immersive Machines Joins Alliance for Open Media, Adding Audio Technology Expertise

Nathaniel Reichman, Co-Founder and CEO of Immersive Machines, said, “Our role as technologists is to give artists, engineers, and producers the tools to deliver immersive music and soundtracks to more platforms and audiences. We’re excited to bring IAMF workflows to the professionals using Immersive Master Pro in their daily work.”

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Nathaniel Reichman Nathaniel Reichman

“All your ADMs. One place. Instant playback.”

Immersive Master Pro is now making noise. Rendered noise.

New in version 1.4:

  • Dolby Atmos Rendered Playback

  • Custom File Naming

  • CSV Reports

Building on our powerful ADM batch processing tools, Immersive Master Pro 1.4 introduces certified Dolby Atmos Rendered Playback, real-time sample-rate conversion, CSV reporting, and a Custom File Naming system designed to satisfy the most challenging industry spec sheets.

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Interview Russ Hughes Interview Russ Hughes

Immersive audio insights: Katia Sochaczewska on listening beyond stereo

Katia Sochaczewska studied acoustic engineering in Krakow. It was there, during a late-stage project on immersive production, that her interest in what sits beyond traditional stereo really took hold. “The first time I heard immersive music done properly, I knew there was no way back. Once you hear how enveloping that third dimension can be, it’s very difficult to forget.”

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Nathaniel Reichman Nathaniel Reichman

Batch Dolby Atmos MP4 Export now available in Immersive Master Pro 1.3

Immersive Master Pro 1.3 is here — now with batch export of Dolby Atmos–encoded MP4s.

DEC 26

“Hear your work exactly as your audience will hear it.”

Batch-encode MP4s in Dolby’s real-world playback formats.

Load multiple ADM and DAMF files, make edits, master, sample-rate convert and export Dolby Atmos-encoded MP4s for client review — all at once. With batch export, you can deliver an entire album in a single click.

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Nathaniel Reichman Nathaniel Reichman

There's a new Dolby Atmos consumer format. Join us in New York City for a double-blind listening event to hear it.

OCT 30

Immersive Machines and Engine Room Audio host an AES New York Section Event

  • Double-Blind Listening - Object-Based Immersive Encoder Comparison

  • Date & Time: Friday, November 14, 5:00–8:00 PM

  • Location: Engine Room Audio, 42 Broadway, 22nd Floor, New York, NY

  • Tickets: Click here for tickets to the event. Students and current AES Members: $5 – Non AES Members: $15

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Nathaniel Reichman Nathaniel Reichman

Everything You Always Wanted To Know About Trim and Downmix (but were afraid to ask) – Part Two

Immersive Master Pro is the only application that supports Batch Trim and Downmix. This allows users to change the metadata for multiple Dolby Atmos masters in one step. But with power comes responsibility. In this two-part interview, Immersive Machines’ co-founder Nathaniel Reichman talks with Ceri Thomas about this feature. Ceri is the founder of the consulting company IMMERSV, and is widely regarded as an expert in immersive sound.

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Nathaniel Reichman Nathaniel Reichman

Everything You Always Wanted To Know About Trim and Downmix (but were afraid to ask) – Part One

Immersive Master Pro is the only application that supports Batch Trim and Downmix. This allows users to change the metadata for multiple Dolby Atmos masters in one step. But with power comes responsibility. In this two-part interview, Immersive Machines’ co-founder Nathaniel Reichman talks with Ceri Thomas about this feature. Ceri is the founder of the consulting company IMMERSV, and is widely regarded as an expert in immersive sound.

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Interview Russ Hughes Interview Russ Hughes

Richard Burki on Immersive Audio and Why Workflow Still Matters

Richard Burki's Atmos mix of David Guetta and Afrojack’s "Hero" earned a Grammy nomination in 2022, and his immersive work spans not only music but virtual reality, cinema, installations and advertising. Russ Hughes caught up with him to talk about immersive audio’s creative potential—and how Immersive Master Pro is saving his sanity.

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Nathaniel Reichman Nathaniel Reichman

Immersive Master Pro processes hundreds of Atmos files at a time.

In this short article, we look back at why we created Immersive Master Pro in the first place. To date, no other tool offers the ability to batch-process hundreds of .atmos master files or ADM files at once. Here are just a few of the creative and powerful workflows our customers use every day.

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Russ Hughes Russ Hughes

Mark Gittins on Immersive Mixing and Immersive Master Pro

Mark Gittins is a highly respected mixing engineer and producer, known for his meticulous approach and passion for audio innovation. As the founder of Sensound Audio, Mark has worked extensively across genres, building a reputation for quality and creativity. Russ Hughes sat down with Mark to discuss his journey into immersive mixing, workflow challenges, and how Immersive Master Pro has transformed his production process.

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